aj777 Privacy Policy — How We Protect Your Personal Data

aj777 operates the online betting and casino platform accessible at https://aj777.io. For the purposes of this Privacy Policy, "aj777", "we", "us", and "our" refer to the operating entity responsible for managing the platform and the personal data of its registered users.

aj777 is Bangladesh's trusted destination for online cricket betting, live casino games, slots, and a growing range of instant-win and esports betting markets. We are committed to protecting the privacy of every player who engages with our platform, whether they are based in Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, or elsewhere in Bangladesh.

All questions, requests, and formal notices relating to data privacy should be directed to our support team at [email protected]. We aim to respond to all privacy-related correspondence within 5 business days, measured in Bangladesh Standard Time (BST, UTC+6).

aj777 collects personal data through multiple channels during the course of a player's interaction with the platform. The categories of data we collect, and the context in which each category is collected, are set out below.

aj777 uses the personal data collected from players for the following specific purposes. We do not use your data for any purpose not listed here without first obtaining your explicit consent or being required to do so by law.

• Account Creation and Management: To register your Account, verify your identity and age (21+ requirement), and maintain the ongoing integrity and security of your Account throughout your relationship with aj777.
• Payment Processing: To facilitate deposits via bKash, Nagad, Rocket, Upay, and supported banks, and to process withdrawal requests to your designated payment method. Financial data is shared only with the specific payment provider handling each transaction.
• KYC and Anti-Money Laundering Compliance: To verify that you meet the eligibility criteria for using the platform (including age and jurisdiction) and to fulfil our obligations under applicable anti-money laundering regulations. This may involve sharing identity data with third-party KYC verification service providers.
• Fraud Detection and Security: To detect, investigate, and prevent fraudulent activity, bonus abuse, multiple account registration, and other conduct that violates our Terms & Conditions. Technical data including IP address and device fingerprint is used in this context.
• Customer Support: To respond to queries, complaints, and requests submitted to [email protected], and to maintain records of support interactions for quality assurance and dispute resolution purposes.
• Personalised Experience: To tailor the content, promotions, and game recommendations displayed to you based on your usage history and stated preferences. This includes seasonal offers tied to events such as Eid, Pohela Boishakh, BPL season, and T20 tournaments.
• Marketing Communications: To send promotional emails and notifications to players who have opted in to receive them. You may withdraw this consent at any time by contacting [email protected] or by updating your communication preferences in your Account settings.
• Platform Improvement: To analyse aggregated and anonymised usage data for the purpose of improving platform performance, user interface design, game availability, and the overall player experience.
• Legal and Regulatory Compliance: To comply with any applicable legal obligation, including responding to lawful requests from regulatory or law enforcement authorities where required.

aj777 processes your personal data on the following legal bases, depending on the nature of the processing activity in question:

• Contractual Necessity: Processing that is required to fulfil our obligations under the agreement formed when you register an Account and accept our Terms & Conditions. This includes Account management, payment processing, and customer support.
• Legal Obligation: Processing that is required to comply with applicable laws and regulations, including anti-money laundering obligations, age verification requirements, and responses to lawful regulatory or law enforcement requests.
• Legitimate Interests: Processing carried out for our legitimate business interests, such as fraud detection, security monitoring, platform improvement, and responsible gaming enforcement, provided those interests are not overridden by your rights and interests.
• Consent: Processing for purposes that are not strictly necessary for the performance of the contract, such as sending promotional marketing communications and personalising your game recommendations. You may withdraw consent for such processing at any time without affecting the lawfulness of processing carried out prior to withdrawal.

aj777 does not sell or rent your personal data to any third party. We share personal data only in the specific, limited circumstances set out below, and only to the extent necessary for the stated purpose.

• Payment Processors: We share the financial and identity data required to process your deposit or withdrawal with the relevant payment provider (bKash, Nagad, Rocket, Upay, or your selected bank). Each provider operates under its own privacy policy and data security standards.
• KYC Verification Providers: Identity documents and personal details submitted for account verification are shared with third-party KYC service providers engaged by aj777 to conduct identity and age checks. These providers are contractually bound to use the data solely for verification purposes.
• Game Content Suppliers: When you play a game provided by a third-party supplier — such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, or Ezugi — technical and session data necessary to run the game may be transmitted to that supplier's systems. Game suppliers do not receive your financial or identity data through this channel.
• Legal and Regulatory Authorities: aj777 may disclose personal data to relevant regulatory or law enforcement bodies where required to do so by law, or where we reasonably believe disclosure is necessary to protect the rights, property, or safety of aj777, its players, or the public. We will notify affected players of such disclosures where legally permitted to do so.
• Business Transfers: In the event of a merger, acquisition, or sale of all or part of the aj777 business, personal data held about registered players may be transferred to the acquiring entity as part of that transaction. Players will be notified of any such transfer and of any resulting material change to how their data is processed.

The aj777 platform uses cookies and similar tracking technologies to deliver its services, maintain session security, and improve the player experience. The categories of cookies used on the platform are as follows:

• Essential Cookies: Required for the platform to function correctly. These cookies manage your login session, maintain your Account security, and enable core platform features such as game loading and transaction processing. These cookies cannot be disabled without impairing platform functionality.
• Functional Cookies: Used to remember your preferences — such as your preferred language (English), time zone display (BST/UTC+6), and any responsible gaming settings you have configured — so that these are applied consistently across sessions.
• Analytics Cookies: Used to collect aggregated and anonymised data about how players navigate and use the platform. This data helps aj777 identify performance bottlenecks, understand feature usage patterns, and prioritise platform improvements. Analytics data is never linked to individually identifiable records.
• Security Cookies: Used to support fraud detection and Account security monitoring, including tracking IP address consistency across sessions and identifying unusual login patterns that may indicate unauthorised access attempts.

By continuing to use the aj777 platform after being informed of our use of cookies, you consent to the use of cookies as described in this section. You may manage cookie preferences through your browser settings; however, disabling essential cookies may prevent certain platform features from functioning correctly.

aj777 implements a range of technical and organisational measures designed to protect personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes:

• SSL/TLS encryption for all data transmitted between player devices and aj777 platform servers, ensuring that financial and personal data cannot be intercepted in transit.
• Bcrypt or equivalent one-way hashing for all stored passwords. aj777 staff cannot view your password in plain text under any circumstances.
• Role-based access controls ensuring that only personnel with a demonstrated need to access specific categories of personal data may do so, and that all such access is logged and auditable.
• Regular security assessments and penetration testing of the platform infrastructure to identify and remediate vulnerabilities before they can be exploited.
• Secure, encrypted storage for all KYC verification documents, with strict access limitations and a defined retention period after which documents are securely deleted.
• Transaction monitoring systems that flag unusual deposit or withdrawal patterns for manual review as part of our anti-money laundering and fraud prevention programme.

In the event of a data security breach that poses a material risk to the rights and interests of affected players, aj777 will notify the affected individuals as promptly as practicable, and in any event within 72 hours of becoming aware of the breach, where technically feasible.

aj777 retains personal data for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable legal and regulatory obligations. The following retention periods apply to the main categories of personal data we hold:

• Account and Identity Data: Retained for the duration of your Account and for a minimum of 5 years following permanent Account closure, to satisfy anti-money laundering record-keeping requirements.
• Transaction Records: All deposit, withdrawal, and betting transaction records are retained for a minimum of 5 years following the date of each transaction, in accordance with financial record-keeping requirements.
• KYC Verification Documents: Retained for the duration of the Account relationship and for a minimum of 5 years following Account closure. Documents are stored in encrypted form and are accessible only to authorised compliance personnel.
• Customer Support Records: Email correspondence and chat transcripts with [email protected] are retained for 2 years following the resolution of the relevant query or complaint.
• Marketing Preferences and Consent Records: Records of your marketing consent and any subsequent withdrawal of consent are retained for the duration of your Account relationship and for 1 year following Account closure.
• Technical and Usage Data (Analytics): Aggregated and anonymised analytics data may be retained indefinitely. Individually identifiable session and IP data is retained for a maximum of 12 months from the date of collection.

When personal data is no longer required for the purposes for which it was collected and no legal retention obligation applies, aj777 will securely delete or irreversibly anonymise the data in accordance with our internal data disposal procedures.

As a registered player on the aj777 platform, you have the following rights in relation to your personal data. To exercise any of these rights, please contact our support team at [email protected] with a clear description of your request. We will respond within a reasonable timeframe and in any event no later than 30 days from receipt of a valid request.

• Right of Access: You have the right to request a copy of the personal data aj777 holds about you, together with information about the purposes for which it is processed and the categories of third parties with whom it has been shared.
• Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. You may update certain details directly from your Account settings; other corrections require a request to [email protected].
• Right to Erasure: You may request that aj777 delete the personal data we hold about you, subject to our legal obligations to retain certain records (as described in Section 8). The right to erasure does not apply where retention is required by law or is necessary for the establishment, exercise, or defence of legal claims.
• Right to Restrict Processing: You have the right to request that aj777 suspend the processing of your personal data in certain circumstances — for example, while the accuracy of data is contested, or while an objection to processing is being considered.
• Right to Object: You have the right to object to the processing of your personal data where that processing is based on our legitimate interests. You also have an absolute right to object to the processing of your data for direct marketing purposes at any time.
• Right to Withdraw Consent: Where we process your data on the basis of consent — for example, for marketing communications — you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
• Right to Data Portability: You have the right to receive a copy of personal data you have provided to aj777 in a structured, commonly used, and machine-readable format, and to request that we transmit that data to another controller where technically feasible.

The aj777 platform is strictly intended for adults aged 21 years and above. aj777 does not knowingly collect, process, or retain personal data from individuals under the age of 21. The platform is not directed at, and does not target, minors.

During the Account registration process, players are required to confirm that they are aged 21 or above. KYC verification — which requires submission of a government-issued identity document confirming date of birth — is required before any withdrawal is processed, providing a further layer of age verification.

If aj777 becomes aware that an Account has been registered by an individual under the age of 21, the Account will be immediately suspended, all balances will be frozen pending investigation, and the personal data associated with the Account will be deleted to the extent permitted by applicable legal and anti-money laundering obligations.

The aj777 platform integrates services and content from a number of third-party providers, including game studios (Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi), payment processors (bKash, Nagad, Rocket, Upay, BRAC Bank, City Bank, Dutch-Bangla Bank, Islami Bank, Sonali Bank), and KYC verification services.

Each of these third-party providers operates under its own privacy policy and data protection practices. aj777 selects third-party partners that demonstrate a commitment to data security and player privacy, and our contracts with these partners require them to process personal data only for the purposes for which it has been shared and to implement appropriate security measures.

aj777 is not responsible for the privacy practices of third-party services that operate outside the scope of our direct contractual relationship. Players are encouraged to review the privacy policies of payment providers (bKash, Nagad, etc.) and game suppliers independently if they wish to understand how those parties handle their data.

aj777 reviews this Privacy Policy periodically and updates it when necessary to reflect changes in our data practices, platform features, or applicable legal requirements. The effective date displayed at the top of this document and in the hero section of this page reflects the date of the most recent revision.

When material changes are made to this Privacy Policy, aj777 will:

• Post the updated Policy on this page with a clearly visible revised effective date.
• Send a notification email to all registered players at the email address held on their Account, at least 7 days prior to the effective date of the changes where operationally feasible.
• Display a prominent notice on the platform homepage informing players that the Privacy Policy has been updated.

Your continued use of the aj777 platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the updated Policy, you must cease using the platform and may request Account closure by contacting [email protected].

If you have any questions, concerns, or requests relating to this Privacy Policy or to the personal data aj777 holds about you, please contact our support team using the details below. All privacy correspondence must be submitted in English.

• Email: [email protected] (plain text — not a clickable link)
• Support Hours: Available 24 hours a day, 7 days a week, including all Bangladeshi public holidays.
• Response Time: Privacy requests are acknowledged within 24 hours and resolved within 30 days of receipt of a complete and verified request.
• Reference Time Zone: Bangladesh Standard Time (BST, UTC+6).